Unmissable by Nishma
Invisible to Unmissable. With brand and AI.
This is where I think out loud.
I’m Nishma. I take people, brands and businesses from invisible to unmissable. With brand and AI as the levers.
A decade at Google UK leading brand and reputation. Think With Google. The Doodle. Year in Search. The Bard launch. YouTube Ads. Digital Garage and over a million people trained, most of them women.
At fifty I walked away. To find out what I could build without the badge.
Now I run three things:
→ Unmissable the brand and AI advisory for founders, leaders and brands who refuse to be overlooked.
→ Glittersphere the community for ambitious women getting AI-fluent through Switched On.
→ Hera the UK’s first female-focused video podcast network, co-founded.
All three ladder up to one mission.
The mission
Help 1 million UK women find financial freedom through AI fluency and visibility. Before the industry decides on their behalf.
Why subscribe
Because most of what gets written about brand, AI and visibility is either too safe to be useful or too technical to be human. This is neither.
Sharp enough for the boardroom. Honest enough for the messy middle. The kind of writing you forward to exactly one person who needs to read it.
I want to keep most of this free. But subscribing means you will actually get what I create. No biased algorithm deciding whether you see it
What you’ll get
→ Stories/essays/thought pieces on what makes brands and people impossible to ignore
→ Honest writing about building a business, a voice, and trust in an AI world
→ Playbooks, teardowns, and the occasional rant
→ The piece that will make you slightly uncomfortable in the way that means it is right
Free to subscribe
Every new piece lands directly in your inbox, the moment it is ready.
Coming for paid subscribers
I am still working this out to be honest!
For now, just come in. 🪩
I’m a truth slayer. Straight talk on business and life. Sequins to boardrooms. Sweary when it matters. And I’m done watching brilliant people stay invisible while the loud get all the airtime.
Find me elsewhere:
- 🌐 nishma.co
- 💼 LinkedIn @Nishma Patel Robb
- 📺 YouTube @nishmapatelrobb
- 📸 Instagram @nishinosh
P.S. Beige doesn’t change the world. Sparkle does. 🪩
